In 2023-2024, CHAMPS Trade Shows, in collaboration with Cloud Culture Magazine, aimed to capture high-quality content—including videos, photos, and social media assets—to elevate the show experience and spotlight exhibitors.

To maximize impact, we developed a strategy that showcased key partnerships and emerging brands, ensuring dynamic storytelling across platforms. Our approach highlighted the energy of the event while creating binge-worthy content tailored for social engagement. I played a key role in shaping brand and content strategy, curating partnerships, and talent casting.

Role:

• Brand & Content Strategy

• Partnership Highlighting

• Talent Casting

Results:

• Increased brand awareness

• Greater brand interest in CHAMPS Trade Shows

• 100+ pieces of content created for exhibitors